Cersaie 2004 – The Novoceram Nouvelle Vague

The Novoceram Nouvelle Vague begins at Cersaie 2004 in Bologna.

An immense black wall as shiny as a mirror reflects the new logo and introduces the visitor to a velvety space warmed by the tones of the new Novoceram visual image.

The oversized walls highlight not only the Novoceram Nouvelle Vague materials but also those belonging to the great Novoceram tradition, symbolising continuity between the company’s past and future.